A customer places an order after visiting your ecommerce store. As soon as they place an order money goes in your pocket!
Once they place the order, part of the funds are used to order the products directly from the supplier. This process is automated with Brandafy built stores.
The supplier then packages the order and sends it to the customer on your behalf. The product is labeled as if it were your own.
If done correctly, and with winning products you should be able to profit and repeat this system while staying profitable.